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Nolvia M. is a pulperia and carniceria owner in La Ceiba, Honduras. To grow her business, she joined the microfinance program with WE grant partner, Adelante, which enables women like Nolvia to work toward self-sufficiency and break a cycle of poverty and strengthen their families. Nolvia has taken out 19 loans with Adelante over the last 15 years. Prior to her involvement, her mother was a client of Adelante, which is how she came to learn of their services. With her loans, Nolvia has grown her business bit by bit and expanded her butchery business with her father, the person who inspired her to start this business.

Nolvia shared that not only is she extremely grateful for the opportunity to start and grow her business, but she has also experienced slowly over time, greater profits that she has been able to put towards the betterment of her family, business, and home.

Most recently she was able to purchase a used car that she uses for both business and personal purposes. She is able to pick up needed materials more easily and expand her client base by being able to make deliveries. She also uses the car to get family members to and from different activities and appointments, ensuring they are able to access and more easily obtain necessary services that improve the overall welfare of her family and greater community.

Doña Nolvia is excited to share that she plans to open a second location somewhere central in the city since her current business is located on the outskirts. By experiencing greater profits and mobility, she will be able to achieve her greater enterprise goals and continue to invest back into her business efforts and her family’s wellbeing.

Amparo from Honduras

Empowering and encouraging other women

Amparo has lived in the Brisas del Sur neighborhood of Honduras for 50 years and has been baking bread most of her life. She is a newer microloan client of Adelante Foundation, a WE-funded grant partner. She has had her own business for seven years after working for others in their bakeries. She started as a packer in a bakery, working her way up to top baker. After 11 years of working for others, she decided to work for herself and was able to open her own bakery in 2015. She was determined to take this step and moved forward, and the profits are now better for her because it’s her own – and better, she confidently states – product.

In her business, she gets help from her sons, who are bakers now, too, just like her, continuing the tradition and growing the business as a family one. She has also hired someone from the local community to sell their products in the markets.

She learned about Adelante from a friend, who also participates in the loan program. With her loans, Amparo was able to build the roof on her bakery and buy equipment for the bread production, which enabled her to produce quality products in greater quantity. They now make an assortment of delicious breads and baked goods.

Amparo’s story is one of growth, courage, and empowerment, and she believes other women can create that story of success for themselves, too. To encourage other women, Amparo says, “Yes, you can do it! Us women can do it! And, we can do it on our own. We can get ahead and move forward.”